Everything you want to know about fashionSPARK 2010 designer: Street Mode Twenty2
Street Mode – Twenty2
www.streetmode22.com
Written by Andre Thornton
Edited by Marguerite Gray
The birth and concept of Street Mode – Twenty2 began as way of satisfying what was felt as a void in fashion, a line that caters to the all 3 facets of fashion: urban, casual, and high end … with an emphasis on casual wear. Andre Thornton is the brains behind the Street Mode – Twenty2 brand, a first time fashionSPARK participant.
Street Mode – Twenty2 are two separate, yet distinct, lines that will revolutionize ‘urban’ and ‘high end’ fashion. These lines will concentrate their efforts on the men and women who have been waiting for clothing designed specifically for the hard to fit. Most clothing companies design clothes that fit the ‘standard’ sizes (36 waist for men, size 6 for women). However, we all know that not everyone is the same size or shape. Street Mode – Twenty2 designs their clothes to allow extra room in those special designated areas (i.e.: thighs, seat, length and waist, etc) to allow a comfortable fit.
Street Mode Twenty2
The first two lines are Street Mode. The meaning behind it is simple:
Street equates to the Struggle
Mode stands for Maintain or Die Easily
So once looked at together: Struggle to Maintain or Die Easily PERIOD
Now I’m sure just like for me the words struggle and die jump right off the page at you and that needs to be explained and defined. After some serious soul searching I decided that the the struggle needs a begin date. That begin date is 1865. For the uninformed, 1865 is the year slavery was abolished; the genesis when all people of color began the STRUGGLE TO MAINTAIN. Now there are some very important events that took place in this year that absolutely need to be mentioned as a source of inspiration for the collection:
The abolishment of slavery; Congress uses African Americans for the first time in the Civil war, Abraham Lincoln is assassinated, And the 13th Amendment is ratified, putting an end to slavery…
The Street Mode line will cater to urban wear and will consist of, but will not be limited to, shirts, jeans, sweaters, fleece and velour suits, denim suits, leather and suede products, footwear, hats, etc.
The second line of clothing is Twenty2, the concept behind it being: “Any two things that are the same, is in a sense, a reflection of each other” (i.e. identical twins). So Twenty2 is a reflection of Street Mode in the lines of clothing. This line will cater towards the casual and high end clothing and will consist of slacks, button down shirts, golf shirts, suits, dresses, purses, colognes, perfumes, sunglasses, watches and others.
Now the Twenty2 side of the line has a slight twist that needs to be introduced: Casual Elegance = Twenty2 style
Most people don’t put as much effort into their casual wear and that’s where it should matter because it’s where you interact with most people (that’s not work). Twenty2 will offer a level of finesse to casual wear. It will appeal to and cater to those who want to look and feel ‘elegant’ but not overdressed in their day-to-day lives.
Women (especially the underrepresented ‘middle aged woman’) will go to the mall and hate what their wearing pushing them to buy an outfit to walk around and shop in! This isn’t even what she came to the mall for!
Twenty2 is the solution.
Now after that somewhat long and very detailed description of the line if Thornton was asked to summarize it all in 50 words or less he would say simply this:
“Street M.O.D.E 22 is a fashionable reminder that the spirit of change and revolution never dies… It just dresses better.”
Street Mode – Twenty2 will be rockin the fashionSPARK 2010 runway, on September 17th in City Plaza, Downtown Raleigh (Fayetteville St). Seating starts at 7:00pm, show starts at 8:00pm. To reserve your seat, visit the link below. fashionSPARK 2010 Sponsorship Options/Seat Reservations and Event Information!
Be sure to check out all the pre-fashionSPARK events on our fashionSPARK 2010 facebook page
